loading…
The Miyako BL-52 PI blender is the product of choice that is distributed free of charge to MSMEs. PHOTO/ DOK SINDOnews
JAKARTA – Miyako Indonesia distributed 1,000 free blenders to Juice MSMEs in 33 provinces in Indonesia, through the Miyako Juice 1000 MSMEs Program.
This program is Miyako’s initiative since 2019, at which time the Covid19 pandemic was still ongoing. The Miyako Juice 1000 MSME program is part of a series of other Miyako programs to facilitate MSME players so that they can recover their economy due to the impact of the pandemic.
“Miyako will always support MSME juice business actors to prosper, one of which is by providing branding and the Miyako BL-52 PI blender product. We hope that this support can increase sales of juice kiosks for MSME players.” said Brand Manager Miyako, Wiryadi in a press statement in Newsdelivers.com Tuesday. (2/1/2024)
The implementation of the 1000 MSME Juice Miyako Program received an enthusiastic welcome from MSME Juice players in Indonesia. This program is a valuable momentum to make their juice business better known to the local community.
As is known, currently the government is intensively encouraging business actors to have the courage to increase their business and go bigger, in order to expand market access and improve their welfare.
Meanwhile, MIYAKO’s Head of Marketing Communications, Maurine Mawardi, hopes that this event can provide benefits for MSME juice businesses so they can get started again.
Through this program, Miyako wants to show his service to the country through empowering MSMEs.
“In line with the government’s program for national economic recovery after the Covid-19 pandemic some time ago, we are presenting the 1000 Juice MSMEs program, to facilitate and provide wider access for juice MSME players in marketing their products and developing their businesses. That way, business actors can move again
together to encourage national economic recovery,” explained Maurine.
The Miyako BL-52 PI blender is the product of choice that is distributed free of charge in this program because of several reasons, such as the durability of the product which is equipped with Double Bearings and combined with 304 stainless steel blades, making the motor performance more optimal, the sound smoother and more durable. Different from blenders in general, blenders
Miyako BL-52 PI is equipped with 2 shatterproof tubes with a capacity of 2 liters (usage capacity 1.5 liters). The completeness of these 2 large jugs will certainly be very helpful for juice MSMEs because they can increase production speed and juice capacity up to 2x.
Apart from that, the shatterproof material on both cylinders makes the BL-52 PI blender not only suitable for supporting MSME businesses, but also suitable for everyday use. Other features such as the Ice Crusher which is able to grind ice cubes without using water makes it easier for MSMEs to process juice.
(wbs)