PURWOKERTO.SUARA.COM, PURBALINGGA-Yogi Sutrisno (31), a resident of Melung Hamlet, Larangan Village, Pengadegan District has unique creativity that can inspire other youth.
Through his perseverance, he succeeded in producing antique watches made of wood. The idea to make wood started in early 2017. This started with the failure of various businesses in the handicraft sector.
Yogi said that since graduating from SMK Kaligondang in 2011, he started a Japanese doll-making business and then experienced a decline in 2015 until it stopped producing.
Yogi swerved to start a chicken slaughter business. However, the results of this effort were less than encouraging.
In early 2017, Yogi received a recommendation from a friend to make a watch out of wood. Yogi was interested and started googling to find out how to make watches.
He made various experiments on watches but kept failing, but from these failures Yogi did not give up.
During 1.5 years of failure, only around the middle of 2018, he was able to sell his watches.
Until now, sales in one month are around 40 pcs, which are sold for around Rp. 400-500 thousand per pcs.
“Alhamdulillah, the sales are quite a lot, the turnover so far can reach 30 million per month,” he said
Sales are made online at Tokopedia and Shopee, namely at the “Halba_Indonesia” stall. The fans of wooden watches are mostly young people throughout Indonesia.
The wood material comes from the Banjarnegara and Chinangsi areas which are wood wastes left over from cutting. But not just any waste, but those with good color, fiber and hardness. There are two types of rich used, namely sono rivet and maple wood, which is imported wood.
“For finishing we do not use real wood dyes, the wood color is left naturally. I’m afraid that if you use dye, you have sensitive skin, so no coloring is done, only varnish is done,” he said.
Because it takes a lot of patience, so far Yogi is only assisted by one permanent employee.
However, if there are too many orders, sometimes the neighboring workshops have to be involved. Until now, the craft of wooden clocks in Purbalingga is still very limited because the process requires super precision.
Apart from selling online, to increase his sales, Yogi often participates in festivals held by the government and the private sector. He has received various awards, such as an award from JD.ID.
“To make a success, it takes patience, never give up and see the existing market opportunities, don’t just rely on government assistance,” he said.